What Is a Data Breach? A 1-Minute Rundown

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On the surface, it might seem like Yahoo, Marriott, and Adult Friend Finder have nothing in common. Surprisingly, though, they actually do. But, unfortunately, what they share common ground on is something no company would ever wish on their worst enemy -- a data breach.

Yahoo, Marriott, and Adult Friend Finder experienced the three largest data breaches of all time, all occurring from 2013 and beyond. And between the three of them, almost 4 billion user accounts were compromised.

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If you work at a smaller company, however, you might think a data breach will never affect you. Cybercriminals usually only target huge corporations when they try to steal people’s data. But that doesn’t mean data breaches aren’t a possibility at smaller companies.

In 2017, the Identity Theft Resource Center reported a record-high 1,579 data breaches, which is 44.7% more incidents than the previous record high recorded just one year before. Coupled with IBM’s discovery that the average cost of a data breach is a whopping $3.86 million, this prevalent cybercrime could not only plummet consumer trust in your brand but it could also wreak havoc on your bottom line.

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