How to Steal Your Competitor’s Featured Snippets For Better Rankings

Marketing

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google-featured-snippets

You’ve probably worked pretty hard to boost rankings on search engine results pages.

You’ve done all of the SEO you can imagine, and you’ve followed every tip that’s in the book to get you where you are today.

On your site, you’ve done keyword research, written tons of blog posts, and even shared all of your content to your followers on social media for maximum exposure.

But those high rankings don’t mean as much if another competitor owns a featured snippet for the same search queries you’re already targeting.

All of your hard work will be overshadowed by the content that Google chooses to feature over everyone else ranking on page one.

That’s why you need to steal your competition’s methods and beat them at their own game.

Here’s how you can steal your competitor’s featured snippets to earn even better rankings.

Before we get to that, let’s talk about what a featured snippet is.

What is a featured snippet?

A featured snippet, sometimes called a rich answer, is a featured block of information that shows up on the first page of Google above all other results.

Like this.

featured snippet

These usually show up in searches that ask a question, such as who, what, where, when, why, or how.

It contains a summary of the content on the featured web page related to your search query, along with the page title, link, and featured image.

For example, when you search for something like “why do dogs yawn,” you’ll see a featured snippet like this that answers your questions without clicking through to the article.

featured snippet 1

Google pulls information included in the featured snippet from one of the organic listings that already appears for that query.

This gives searchers a quick answer to their question without needing to leave Google.

It makes searchers’ lives much easier because they don’t have to do a ton of clicking around to find what

Read from Blog – Neil Patel

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